Vanity metrics can give you insight into your website's performance. But they may not be as meaningful as you think...
| | | | | Hi friend, This morning on the Bruce Clay Blog, I posted Can You Trust the Site Authority Metric? As SEOs, we are constantly working to figure out ways to improve our website's performance and ranking. SEO platforms know this, and so they offer vanity metrics — like domain authority — that try to tell you how your website stacks up against others like it. As with any data point you might glean from analytics, wisdom must be applied. I want to save you some time if you're trying to improve your site authority score. I hope you find this article informative. Here you go: https://bit.ly/3yIoty6 Best to you, Bruce | | | | | | |
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