Top picks: List of SEO tools we use every day

Here's a list of our current favorite SEO software tools, the ones our experts use every day...

Hi friend, Today on the Bruce Clay Blog, I posted The Top SEO Software That Experts Use Every Day. As you well know, there is no shortage of SEO tools at our disposal. But SEO is only as good as the software you use — because without data, wisdom operates in a vacuum. Since no one tool is enough, I'm sharing with you a (fluid) list of the tools our experts use every day. Choose wisely and give some a try. Here you go: https://bit.ly/3EkcIRS Best to you, Bruce BruceClay.com 2245 First St. #101  Simi Valley, CA 93065   +1 (805) 517-1900, ext. 7008 Manage your subscription

Why you should care about SERP features

You can find extra opportunities to compete in the search results by paying attention to what features Google shows there. Here's how...

Hi friend, New on the Bruce Clay Blog is What Are SERP Features and Why Should I Care? It's a predictable pattern: Google enhances its search results page with a new feature. The SEO community scrambles to figure out what's changed and respond appropriately. Usually, SERP changes are actually good news for us — more features can mean more opportunities to rank. But they can also mean more complications for web publishers. Not to worry ... review this list of current SERP features and what you should be doing to optimize for them. Here you go: https://bit.ly/3lYxss8 Best to you, Bruce BruceClay.com 2245 First St. #101  Simi Valley, CA 93065   +1 (805) 517-1900, ext. 7008 Manage your subscription

What a rankings report can and cannot tell you

Read my recommendations for using search engine ranking reports and why they're one essential tool for SEO...

Hi friend, Today on the Bruce Clay Blog I posted What Is a Search Engine Ranking Report? Do you have access to unbiased rankings data? Rankings aren't the be all, end all of SEO. But without a good rankings report, your toolbox lacks one important tool. Read to find out what ranking reports can tell you (and not tell you) about your SEO progress, and read my recommendations for how to use them. Here you go: https://bit.ly/3AC8N0x On a related subject, how's your Google update knowledge? We've updated and expanded our Google Algorithm Update History with notes on why each algo change was significant for SEO. Bookmark this one for your reference. Best to you, Bruce BruceClay.com 2245 First St. #101  Simi Valley, CA 93065   +1 (805) 517-1900, ext. 7008 Manage your subscription

Improve your webpage quality and earn better rankings

Here's what makes a "quality" webpage in the eyes of search engines and users...

Hi friend, I just posted What Makes a Webpage Quality? on the Bruce Clay Blog. When it comes to competing in the search results, it's quality over quantity. Low-quality webpages reflect poorly on your brand and ultimately just won't rank. So what actually determines webpage quality? I cover that and some helpful tips to improve your webpage quality and keep your site competitive in this article. Here you go: https://bit.ly/3uO8j5S Best to you, Bruce BruceClay.com 2245 First St. #101  Simi Valley, CA 93065   +1 (805) 517-1900, ext. 7008 Manage your subscription