Search Engine Optimization: April 2014

Monday, April 21, 2014

EzSEO Newsletter - Competition Winner & Note

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EzSEO Newsletter - Competition Winner & Note
Dr. Andy Williams

http://clicks.aweber.com/y/ct/?l=57xqU&m=JEzNa3fv5YJp5n&b=I6jmF43fRGwHNdWRTKIakg
http://clicks.aweber.com/y/ct/?l=57xqU&m=JEzNa3fv5YJp5n&b=vPd72ZwddGXPiqy46nw25w
http://clicks.aweber.com/y/ct/?l=57xqU&m=JEzNa3fv5YJp5n&b=Dpsritgtpyn1JhMRKUTaWg

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Hi Peter

Last week I ran a competition to win a copy of Web Content Studio.
Today, I want to announce the winner, but first a quick note.

My Kindle Publishing book will be on a special offer of just $0.99
later today. The price will increase by $1 every 24 hours until it
reaches the usual $3.99 price. I believe that this price is only
available on the US and UK Amazon site, sorry. You can get it here:

http://clicks.aweber.com/y/ct/?l=57xqU&m=JEzNa3fv5YJp5n&b=m38697a.SHr_eiCa3NDVQA

For those that have followed my newsletter for any length of time,
you'll know that in July 2012, I started publishing books on
Kindle thanks to a great course by Geoff Shaw. You can read my
review of that here:

http://clicks.aweber.com/y/ct/?l=57xqU&m=JEzNa3fv5YJp5n&b=LPiJHUYGCABAURS.SFRMVA

Kindle (and Createspace) publishing has been so successful that I
now devote more than 50% of my "business time" on it.

OK, the competition winner. Firstly, thanks to all who took part.

As promised, the winner was drawn at random. Here is how I did it.

I logged into my Wordpress dashboard, and brought up the stats for
the competition entry form. There were 14 correct entries.

I headed over to http://clicks.aweber.com/y/ct/?l=57xqU&m=JEzNa3fv5YJp5n&b=ca85imYNDnpnk6OBUCSfVg and asked for a random
number between 1 and 14.

It gave me #3.

The third entry in the competition list was....

Marshall Estes!

Congratulations Marshall. I will be emailing you your download and
registration details in a moment.

all the best

Andy Williams
http://clicks.aweber.com/y/ct/?l=57xqU&m=JEzNa3fv5YJp5n&b=I6jmF43fRGwHNdWRTKIakg
http://clicks.aweber.com/y/ct/?l=57xqU&m=JEzNa3fv5YJp5n&b=vPd72ZwddGXPiqy46nw25w
http://clicks.aweber.com/y/ct/?l=57xqU&m=JEzNa3fv5YJp5n&b=Dpsritgtpyn1JhMRKUTaWg

#######################################################

If you enjoyed this newsletter, please recommend it to your
friends. Also if you have any tips of your own, questions or
comments, please leave a comment at the online version of this
newsletter: http://clicks.aweber.com/y/ct/?l=57xqU&m=JEzNa3fv5YJp5n&b=I6jmF43fRGwHNdWRTKIakg

Any tips or questions & answers I print in this newsletter will
also be put up on the web version of the newsletter with a link to
your site if you want it. That's extra free traffic for your
site as well as an incoming link to your site.

The products reviewed in this newsletter are often affiliate
products, and as such, if you buy through my link, I may receive a
commission.

The contents of this newsletter is copyright 2014 Andrew Williams.
If you want to republish any of the articles, you must get
permission from the author.

This newsletter disclaims all responsibility for the advertising
copy or the product advertised. You cannot rely on the fact that
the newsletter has examined the product or recommends or endorses
the product, unless it clearly says that it has, when you make your
decision whether or not to purchase the product or interact with
the advertiser. You are advised to do your own investigation before
buying.

#######################################################

Correos 4
38410 Los Realejos
Tenerife
Spain

To unsubscribe or change subscriber options visit:
http://www.aweber.com/z/r/?TIwszBxMtKyMjMxsTOyctEa0TEycTBwc7Kw=

Thursday, April 17, 2014

Get on the Map! Local Business Guide to Google's Paid Map Listing Ad Tool

SEO Newsletter | Vol 122 | April 17, 2014

This Month's News

Internet Marketing is Evolving — Are You?

Set it and forget it doesn't work for search engine optimization anymore — and it doesn't work for your SEO education either. With 200-plus ranking factors to stay one step ahead of, in 2014 it's critical to keep your skills evolving as fast as the industry.

Whether you're new to Internet marketing and just getting started, or a veteran looking for advanced insights, now is a great time to sharpen your skills by attending one of Bruce Clay's upcoming training opportunities.

SEO Training in Europe

Bruce Clay teaches SEO training in Europe once a year, and this year's event is coming up July 2-3 in Milan, Italy. If you live in Europe this is your chance to hear from one of the world's leading educators for improving search engine rankings, traffic and visibility. (Email readers, if you click on the above link from an IP address not located in Europe, simply select "Europe" from the regional dropdown menu at the top of the page to view details about the SEO training in Europe.)

United States Training Opportunities

Bruce Clay has two West Coast training opportunities coming up in the U.S.: Standard and Advanced SEOToolSet® Training in Southern California May 10-12, and a special one-day SEO Workshop at SMX Advanced in Seattle on June 10. This workshop sells out every year and attendees are turned away at the door. Register for the SMX Advanced one-day workshop and use partner code SMXA14BRUCECLAY at checkout to save 10% on the workshop. The code can also be used to save 10% on any ticket to the event.

Sharpen Your Competitive Edge Today!

All of Bruce's courses include lessons on technical SEO, penalty prevention and recovery, content marketing, competitive analysis, semantic-based keyword research and other critical ranking factors that can give you an edge over the competition.

Class sizes are limited to guarantee interactivity with Bruce and supportive instructors, and often fill quickly. To register for class in Milan, Southern California, or at SMX Advanced in Seattle, visit secure training registration page today.

Back to Basics
How to Use Google AdWords Express for Local Search Marketing, the Smart Way
Author: Paula Allen

Local businesses, from single-location shops to national chain stores, need to be visible where local customers are looking for them. How do you get your local business to show up in search results — on the web, in mobile, on maps, etc.? One way to get immediate visibility is to pay for a search marketing ad. Google AdWords Express is a simplified version of AdWords that gives small and local businesses a potential edge in the search results. In this article, read about:

Smart features in AdWords Express tailored to the local, small business user, including a pin on the local map listing and ratings shown in your ad
How to set up AdWords Express for a local business in just 10 minutes, from ad budget to targeting Google users by their location
Where and when Google chooses to show ads from AdWords Express

Feature
Social Media for Business: Which Social Networks Should I Invest In?
Author: Kristi Kellogg

Are you evaluating the many social media networks and aren't sure which would return the most benefit for your investment if you built an active presence for your business? With so many choices, kicking off social media marketing can be overwhelming. Examine:

Criteria that can help a business evaluate if a social network is a good fit for its products and audience
Brands successfully engaging on the 6 most popular social networks
Who makes up the primary user base of each social network and the type of content that sees highest engagement

EzSEO Newsletter - Site Autopsy Check #5

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EzSEO Newsletter - Site Autopsy Check #5
Dr. Andy Williams

http://ezseonews.com

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IMPORTANT: You are receiving this email because you 0pted in to it.
If you no longer wish to receive the newsletter, click on the
unsubscribe link at the end, and you will not get it again.
-------------------------------------------------------

Hi Peter

This email is just to let you know that I posted a new article in the
affiliate site autopsy series:

"Site Autopsy - Site-wide Links"

You can read it here:

http://ezseonews.com/site-autopsy/5-site-wide-links/

If you have any comments, please leave them after the post.

all the best

Andy Williams
http://ezseonews.com
http://webcontentstudio.com
http://creatingfatcontent.com

#######################################################

If you enjoyed this newsletter, please recommend it to your
friends. Also if you have any tips of your own, questions or
comments, please leave a comment at the online version of this
newsletter: http://ezseonews.com

Any tips or questions & answers I print in this newsletter will
also be put up on the web version of the newsletter with a link to
your site if you want it. That's extra free traffic for your
site as well as an incoming link to your site.

The products reviewed in this newsletter are often affiliate
products, and as such, if you buy through my link, I may receive a
commission.

The contents of this newsletter is copyright 2014 Andrew Williams.
If you want to republish any of the articles, you must get
permission from the author.

This newsletter disclaims all responsibility for the advertising
copy or the product advertised. You cannot rely on the fact that
the newsletter has examined the product or recommends or endorses
the product, unless it clearly says that it has, when you make your
decision whether or not to purchase the product or interact with
the advertiser. You are advised to do your own investigation before
buying.

#######################################################

Correos 4
38410 Los Realejos
Tenerife
Spain

To unsubscribe or change subscriber options visit:
http://www.aweber.com/z/r/?TIwszBxMtKyMjMxsTOyctEa0TEwc7BwsTBw=

Monday, April 7, 2014

EzSEO Newsletter - A Subscriber Gift

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EzSEO Newsletter - My new book is now gratis
Dr. Andy Williams

http://ezseonews.com

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-------------------------------------------------------
IMPORTANT: You are receiving this email because you 0pted in to it.
If you no longer wish to receive the newsletter, click on the
unsubscribe link at the end, and you will not get it again.
-------------------------------------------------------

Hi Peter

This email is just to let you know that my new Kindle book
"Rapid Wordpress Websites" is now live on Amazon and you
can get it for fr.e.e today and tomorrow. If you don't have a
Kindle, don't panic. You can still read it on your computer or
tablet. See my post here for details:

http://ezseonews.com/kindle-publishing/no-kindle-no-problem/

Download the book from Amazon here:

http://ezseonews.com/rapidwordpress

If you are outside the US, just search Amazon for the book, by its
ASIN number: B00JGWW86W

If, after reading the book, you like it, please consider leaving a
review on Amazon. Reviews really help me out. If there are any
existing reviews that help you out, clicking the Yes button where
it says "Was this review helpful to you?" is also a great
help.

Thanks!

Andy Williams
http://ezseonews.com
http://webcontentstudio.com
http://creatingfatcontent.com

#######################################################
If you enjoyed this newsletter, please recommend it to your
friends. Also if you have any tips of your own, questions or
comments, please leave a comment at the online version of this
newsletter: http://ezseonews.com

Any tips or questions & answers I print in this newsletter will
also be put up on the web version of the newsletter with a link to
your site if you want it. That's extra free traffic for your
site as well as an incoming link to your site.

The products reviewed in this newsletter are often affiliate
products, and as such, if you buy through my link, I may receive a
commission.

The contents of this newsletter is copyright 2014 Andrew Williams.
If you want to republish any of the articles, you must get
permission from the author.

This newsletter disclaims all responsibility for the advertising
copy or the product advertised. You cannot rely on the fact that
the newsletter has examined the product or recommends or endorses
the product, unless it clearly says that it has, when you make your
decision whether or not to purchase the product or interact with
the advertiser. You are advised to do your own investigation before
buying.

#######################################################

Correos 4
38410 Los Realejos
Tenerife
Spain

To unsubscribe or change subscriber options visit:
http://www.aweber.com/z/r/?TIwszBxMtKyMjMxsTOyctEa0TEzsbCxMbBw=

Thursday, April 3, 2014

EzSEO Newsletter - Optimizing a web page for a keyword phrase?

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EzSEO Newsletter - Optimizing a web page for a keyword phrase?
Dr. Andy Williams

http://ezseonews.com
http://webcontentstudio.com
http://creatingfatcontent.com

#######################################################

-------------------------------------------------------
IMPORTANT: You are receiving this email because you 0pted in to it.
If you no longer wish to receive the newsletter, click on the
unsubscribe link at the end, and you will not get it again.
-------------------------------------------------------

Hi Peter

Just a quick heads up.

Someone left a comment on my review of SE Cockpit (a keyword
research tool I use), and asked if keyword research tools were any
use now, since I don't recommend optimizing a page around a
specific keyword phrase. I posted a new article on my site to
answer this. It includes a video showing exactly how I optimize my
pages around a specific keyword phrase. Does that sound like a
contradiction? The video explains all:

"Optimizing a web page for a keyword phrase?"

You can read it here:

http://ezseonews.com/writing-content/optimizing-a-web-page-for-a-keyword-phrase/

Would love your feedback on it.

all the best

Andy Williams
http://ezseonews.com
http://webcontentstudio.com
http://creatingfatcontent.com

#######################################################

If you enjoyed this newsletter, please recommend it to your
friends. Also if you have any tips of your own, questions or
comments, please leave a comment at the online version of this
newsletter: http://ezseonews.com

Any tips or questions & answers I print in this newsletter will
also be put up on the web version of the newsletter with a link to
your site if you want it. That's extra free traffic for your
site as well as an incoming link to your site.

The products reviewed in this newsletter are often affiliate
products, and as such, if you buy through my link, I may receive a
commission.

The contents of this newsletter is copyright 2014 Andrew Williams.
If you want to republish any of the articles, you must get
permission from the author.

This newsletter disclaims all responsibility for the advertising
copy or the product advertised. You cannot rely on the fact that
the newsletter has examined the product or recommends or endorses
the product, unless it clearly says that it has, when you make your
decision whether or not to purchase the product or interact with
the advertiser. You are advised to do your own investigation before
buying.

#######################################################

Correos 4
38410 Los Realejos
Tenerife
Spain

To unsubscribe or change subscriber options visit:
http://www.aweber.com/z/r/?TIwszBxMtKyMjMxsTOyctEa0TEzsjMxMrCw=

Wednesday, April 2, 2014

EzSEO Newsletter - Site Autopsy Check #4

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EzSEO Newsletter - Site Autopsy Check #4
Dr. Andy Williams

http://ezseonews.com

#######################################################

-------------------------------------------------------
IMPORTANT: You are receiving this email because you 0pted in to it.
If you no longer wish to receive the newsletter, click on the
unsubscribe link at the end, and you will not get it again.
-------------------------------------------------------

Hi Peter

Just a quick heads up. I posted a new article in the affiliate
site autopsy series:

"Site Autopsy - Checking the Homepage "

You can read it here:

http://ezseonews.com/site-autopsy/4-site-autopsychecking-the-homepage/

If you have any comments, please leave them after the post.

all the best

Andy Williams
http://ezseonews.com
http://webcontentstudio.com
http://creatingfatcontent.com

#######################################################

If you enjoyed this newsletter, please recommend it to your
friends. Also if you have any tips of your own, questions or
comments, please leave a comment at the online version of this
newsletter: http://ezseonews.com

Any tips or questions & answers I print in this newsletter will
also be put up on the web version of the newsletter with a link to
your site if you want it. That's extra free traffic for your
site as well as an incoming link to your site.

The products reviewed in this newsletter are often affiliate
products, and as such, if you buy through my link, I may receive a
commission.

The contents of this newsletter is copyright 2014 Andrew Williams.
If you want to republish any of the articles, you must get
permission from the author.

This newsletter disclaims all responsibility for the advertising
copy or the product advertised. You cannot rely on the fact that
the newsletter has examined the product or recommends or endorses
the product, unless it clearly says that it has, when you make your
decision whether or not to purchase the product or interact with
the advertiser. You are advised to do your own investigation before
buying.

#######################################################

Correos 4
38410 Los Realejos
Tenerife
Spain

To unsubscribe or change subscriber options visit:
http://www.aweber.com/z/r/?TIwszBxMtKyMjMxsTOyctEa0TExsnGyMHGw=