Monday, January 30, 2012

IMS #213 - Best Drag 'n Drop Wordpress Theme - January 30 2012

Internet Marketing Secrets
IMS #213 - January 30 2012
Battle of the Wordpress Themes

Peter,

Version 2.0 of the Ultimate Heatmap
includes new single column layouts.
These have proven to be excellent
revenue generators when used for video,
or content curation sites. The trouble is
bending Thesis, or one of the other
Wordpress themes, to make them look
how you want.

What I've prepared for you here, is a
review of the top three drag 'n drop
Wordpress themes. They make it easy
to replicate any layout in the Ultimate
Heatmap research.

Heatmap: http://www.UltimateHeatmap.com

I had to rush to get this out to you.
And you'll see why in a few moments.
The winner of this "Battle of the Themes"
is offering a 44% discount for the next
24 hours. So if you want to get it...
you know the routine. :-)

BTW: If you'd prefer to read this on the
blog, because it's rather long, please
grab yourself a beverage and go here:

http://internetmarketingsecrets.com/buzz


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Battle of the Drag 'n Drop Themes

Until recently, like many of you, I've had
to rely on web developers to customize my
Wordpress themes. Back in the day Thesis
was my first choice, because it was so
widely supported by the developers.

Now I don't have to rely on developers
anymore. The moment new data comes in
from my Heatmap tests, I can make changes
to my layouts, across dozens of affiliate
sites. And I can do it myself, thanks to
this new generation of drag 'n drop
Wordpress themes.

But, I wanted to test the three most
popular drag 'n drop themes in a head to
head battle, before deciding on which one
to use. I tested Pagelines, Headway and
iThemes Builder.

A quick disclaimer though, none of them
were given to me. I purchased all three.
So I didn't receive any special treatment,
or bonuses. And it just so happens that
the winner is having a sale on their theme
until the end of the month. Here's what
I discovered...

- - - - -

Pagelines

Of all the visual drag n drop editors
tested, Pagelines is the quickest to get
up and running. Install the theme and
within moments, you can choose columns,
their position and widths. You can choose
a base font - but not the size - plus
headers, footers, social icons and more.

Other than creating the bare bones design
though, Pagelines is the least intuitive
of the three. It took a while to find and
test the drag and drop functionality.
Although its an interesting approach, and
somewhat simple looking at the outset, the
more you get into it, the more cumbersome
it gets.

The sites that Pagelines creates - out of
the box - are square looking, reminiscent
of Thesis. You can purchase a premium
theme at the store, but there's only a
handfull of choices available. That means
if you're on a budget, you're stuck with a
square looking site.

In addition, to give Pagelines the same
functionality of the other two themes, you
need to buy each piece separately from
their store. This means getting your site
to look and behave as you want, could cost
as much as the theme did in the first
place.

Don't get me wrong though. Pagelines -
although square - is an elegant design.
It's also the fastest to set up with the
least learning curve for the basics.

It does give more control over fonts,
layout and widget areas than non drag
and drop themes, but its layout flexibility
isn't as good as the other two in this
shootout.

Find out more about Pagelines here:

Click: http://dynamicmedia.com/pagelines

Or type: dynamicmedia.com/pagelines

- - - - -

Builder

Builder from iThemes takes a little
getting used to. It doesn't look like much
out of the box.

You have to install a Builder child theme
before it starts to look good. Depending
on which option you purchase, you can get
dozens of themes and some plugins, so you
can get started without needing anything
else.

The more you get into Builder, the easier
it gets. The training video mentions that
its easy to change fonts, but you have
to install a plugin to add that feature.
Once you do get into the Style Manager
though, it is easy to change fonts, colors
backgrounds, borders and more.

The Builder layouts section, lets you
create a "stacking order" for the design
elements on each page. You can design top
to bottom, adding a custom headers, nav
bars, content areas, widget areas, footers
and more.

It makes it easy to save a different look,
or layout for each page on your site. You
can also use this functionality to show
different footers on each page. (Very
handy if you've been link sculpting using
my Pumper Linking method from the
Dynamic Media Vault.)

One of the few downsides, is that widget
the areas are specified in terms of
percentage of overall width. So to get a
widget area to line up with your post and
sidebar, it means setting up two column
widget and eyeballing a percentage (say
30/70) and lining them up manually.

Overall the theme feels very strong and
stable. Although it does allow drag and
drop, it's not a true liquid layout like
Headway. But that said, it can create
great looking sites that are easy to edit
and undo. You just need to get over the
initial learning curve of creating layouts
and adding styles to the child theme.

The more you use Builder - and get used to
the interface - the easier it gets. Having
created a couple of new sites using it,
I'm really enjoying the flexibility and
getting exactly the looks that I want.
This lets me test layouts in the Ultimate
Heatmap without compromise.

Find out more about Builder here:

Click: http://dynamicmedia.com/builder

Or type: dynamicmedia.com/builder

- - - - -

Headway

Headway is by far the most complex and
powerful of the themes in this battle. It
has a very fluid layout, where you just
drag and drop wireframes onto a grid. You
then tag the block you created with a
type, such as header, breadcrumbs, widget
area, content, footer and more. It's a
great concept.

Headway makes it possible to get the exact
look you want, for each type of page on
your website and blog, through the use of
reusable templates. You can change the
column widths, block locations, fonts,
colors and more. Each element can be
specified right down to the nitty gritty
pixel.

On the downside, Headway comes with a
massive learning curve and less than
stellar documentation. There are settings
for the same items in a couple of places,
meaning that it can be frustrating, when
trying to make rounded corners, but the
settings are being overridden elsewhere in
the editor software.

Last but not least, it's not completely
stable. Reverting to earlier saved
versions leads to unpredictable results.
The changes aren't always accurate in the
preview window. And the user interface is
oddly squished in a small window at the
bottom of the screen, so you're almost
forced to work on a big monitor.

Having said all that, Headway can make
your site look however you want, if you're
willing to invest a few hours into the
nuances of the editor. It doesn't feel as
polished or stable as Builder, but if you
can put up with the shakiness of this
early release (version 3.0.4 at the time
of writing), you can be rewarded with any
design that you want.

I purchased the "Standard" option, which
they display as the best value on their
order page. Having experienced the value
of Child Themes with Builder, I know how
valuable they can be when updating your
site. As soon as the Headway Child Themes
become available, you will be able to
redeem your child theme credits.

Find out more about Headway here:

Click: http://dynamicmedia.com/headway

Or type: dynamicmedia.com/headway

- - - - -

Conclusion

In third place is Pagelines. Although it
creates an elegant look, it's square
looking and not very intuitive to learn
the drag and drop functionality.

Pagelines offers very few child themes.
You need to purchase them and all the
other add ons in their store. And on top
of that, several hours into it, I still
couldn't figure out how to change the
font sizes in their core theme layout.

3rd: http://dynamicmedia.com/pagelines

In second place is Headway. It offers
true design flexibility with it's grid
interface. The new 3.0.5 version - which
was just released and I have yet to test -
promises a more intuitive grid, better
stability and SEO functionality.

Headway's poor documentation though and
flaky revert - to previous saved version -
means some changes can't be undone. So
I've bumped it to second place. Overall
though, I think its a good choice. I love
this theme and will continue to use and
support it, as it will only get better
with time.

2nd: http://dynamicmedia.com/headway

The winner in this contest is iThemes
Builder. It comes with excellent
documentation and offers flexible layouts,
so you can replicate any of my Ultimate
Heatmap templates with ease.

Builder comes with dozens of child themes
to get you started. It also includes
plugins like Style Manager to change your
design. Billboard for putting ads and
images into widgets. Rotating Images,
Feedburner, Contact Forms, BuddyPress,
SEO and more.

And finally, this may tip your decision in
favor of Builder. From now until January
31st 2012, iThemes is giving 44% off their
entire product line, including the Builder
theme. Sorry for the late notice, but I
just found out about it last Friday, hence
the rush to get this out to you.

So if you'll pardon my mistakes and
grammatical errors, my suggestion is to
do what I did. Get rid of your website
developer and get the "Developer Pack" for
iThemes Builder. Be sure to use the coupon
code COMMUNITY to get your discount before
the end of the month.

1st: http://dynamicmedia.com/builder

And if you do miss the discount, it's a
heck of a great theme anyways. I suggest
that you get it and stop paying a web
developer, every time you want to change
the layout of your site.


Wishing you all the best for success,

Michael


P.S.

Did you like this review? You can get
dozens more just like it when you join
the Dynamic Media Vault. Oh, and the
link sculpting method that I mentioned
called Pumper Linking, it's in there too.
So is version 2.0 of Ultimate Heatmap.

You can get them all inside the Vault:

Click: http://www.dynamicmedia.com

Link broken? Type this: DynamicMedia.com

Michael Campbell, CEO
Dynamic Media Corporation
Twitter: http://twitter.com/dmcorp
Web: http://www.dynamicmedia.com

Copyright 2012 Dynamic Media Corporation
Terms: http://www.dynamicmedia.com/terms/
141-6200
MCKAY AVE, UNIT 663
BURNABY BC CANADA V5H 4M9

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Friday, January 27, 2012

SEO Newsletter Vol 98: SEM Predictions for 2012 and Search Plus & SEO

SEO Newsletter | Vol 98 | January 27, 2012 Blog | Contact | About | Get Quote

FEATURE:
State of Internet Marketing: 16 Predictions for 2012 by Bruce Clay

BACK TO BASICS:
Understanding Search Plus Your World

INTERNATIONAL:
Freshness Score and Why It Exists

THE USUAL: Coverage of this month's
hot topics, shuffles, shindigs, attaboys and word on the wire.

  State of Internet Marketing: 16 Predictions for 2012 by Bruce Clay

Author: Bruce Clay
 

Another whirlwind year in Web marketing is behind us, and the one ahead seems just as exciting. The big news of 2011 emerged as Google worked to make results even more relevant and useful to users, which eventually led to the Panda algorithm update that targeted low-quality sites in the results pages. Then of course, big strides were made by major search engines like Bing and Google to make social search more of the norm leading to perhaps the biggest news in social and personalized search, just announced this month by Google with its Search plus Your World feature.

In keeping with our annual tradition here at Bruce Clay, Inc., I'd like to share with you my forecast of the search climate in 2012.

read more

  BACK TO BASICS:
Understanding Search Plus Your World

Author: Jessica Lee
 

By now, you’ve probably heard the buzz about the new Google search experience dubbed Search plus Your World – and if you haven't, let me break it down for you.

The way the search engine results pages in Google are rendered have completely changed. Personalized search is more personal in the new view of the SERP, Google+ is heavily promoted and the non-personalized SERPS seem to be giving more "raw" rankings data than we've seen in a long time.

What was once thought to be just a social network trying to catch up to Facebook, we now know Google+ is part of a much bigger plan for Google to expand on social and personalized search. Much bigger.

read more

  INTERNATIONAL:
Freshness Score and Why It Exists

Author: Brent Yorzinski
 

Previously, it was not uncommon for search engines to return outdated pages among results. This occurred since they matched the words entered by a visitor to content indexed from pages on the Web, often leveraging signals that favoured older pages with accumulated link data to order and display results that contained the visitor’s queried keywords. That method made it possible to show old pages that were not in line with a visitor’s search intent.

As a measure aimed at solving this problem, in 2009 Google expressed that freshness of data, through such algorithmic implementations as QDF (Query Deserves Freshness), would be taken into account when determining what a visitor is interested in finding. However in late 2011, Google significantly extended the signals it used to score freshness and the number of queries this scoring mechanism then impacted.

read more

  One-Day SEO Training Coming to West & East Coasts

Demand for SEO education is at an all-time high, as search marketing becomes ever-more complex and crucial to the growth and stability of businesses of all sizes. Bruce Clay has partnered with major Internet marketing conferences in San Jose and New York City to present one-day SEO training workshops in the coming months.

On February 27, Bruce presents SEO training with SMX West at the Marriott San Jose. Early bird registration continues through January 28. An additional 10 percent discount can be applied on the cost of conference registration with code smx10bruceclay.

On March 23, SES New York hosts Bruce Clay's SEO training at Hilton New York.

The next extensive three-day standard or five-day advanced SEO training course in Southern California takes place March 12 to March 16.

 
  Hot Topics

Google has dominated the spotlight as the subject of multiple major tech stories despite the year having only just begun.

Punishes Self with Paid Links Penalty

In a surprising twist of just desserts, the Google Chrome browser was outed for a sponsored post campaign containing juice-passing links. The search engine issued a PageRank penalty to the Chrome home page after all instances of paid links were removed. The incident highlighted several concerns, including the inequity in how Google handled its own penalty compared to the penalties it deals other sites, as well as the issue of how webmasters have little defense against malicious paid link attacks by competitors. These issues and more are discussed in an SEM Synergy video with Bruce Clay and staff.

Lower Than Forecasted Earnings Plunge Stock

After four straight quarters of booming growth, Google posted weaker-than-expected earnings for the fourth quarter of 2011. While paid clicks in search results were up 34 percent year-over-year, the average cost per click was down 8 percent. An analysis and accompanying infographic by PPC tools provider WordStream illustrate which industries were responsible for the bulk of the search engine's $37.9 billion ad revenues.

Google+ Integration Signals Biggest Search Change Yet

In what's been called the most radical change to Google search yet, Search plus Your World presents content from a searcher's Google+ network within search results. Images, profiles, business pages, posts and comments from Google+ may be returned for signed-in users' queries. Personalized results are marked with a blue person icon, and the personalization feature can be turned off with a toggle button on the top of the search results page. SEOs may be worried that the personal social results may make organic ranking optimization more difficult. Read this month's article Understanding Search Plus Your World for more on how the change affects SEO.

Privacy Policy Overhaul Under Scrutiny

A new privacy policy that unifies 60 of Google's services was met with scrutiny by some privacy advocates and praise by others. Google will combine data collected across services to create a more complete picture of individual users. The primary benefit to Google lies in the ability to better target ads for users. The changes go into effect March 1 and users cannot opt out.


SEOToolSet Version 5
 
  Shuffles

From Q3 2010 to Q3 2011, Internet ad revenue rose 22 percent. The digital marketing sector showed greater growth than other media channels, and climbed to nearly $7.9 billion.

Cyber Week 2011 set a new record for online sales in a week in the U.S. and three days each topping $1 billion in sales. Consumers reported that free shipping is “very important” to their online purchases.

A major redesign for Twitter, including the launch of brand pages, emphasizes the hashtag and the "@" symbol to improve usability of the navigation experience. Images, links and attached media are also embedded in expandable tweets.

Facebook added the ability for users to subscribe to pages and other users, allowing for the one-way following of public figures, brands and more.

Facebook introduced Sponsored Stories in users' News Feeds. The move looks to monetize the social media site and its user base in order to make the stock more appealing to potential investors.

Yahoo found a new CEO in former PayPal president, Scott Thompson. Yahoo had been without a CEO since firing Carol Bartz in September.

A new report by eMarketer shows that adults in the U.S. now spend more time on their mobile device than looking at print media. In an average day, 65 minutes is spent using a mobile device, while 44 minutes is consumed with newspapers and magazines.

 
  Shindigs

DOMAINfest starts January 31 and goes until February 2 in Los Angeles, and features insights into acquiring and monetizing Web traffic. Bruce Clay will speak on the session SEO Tips and Best Practices for 2012 on Thursday.

Online Marketing Summit happens February 6 to 9 in San Diego.

Social Media Strategies Summit runs February 7 to 9 in Las Vegas.

SMX West will take place in San Jose February 27 to March 1, including a one-day SEO workshop by Bruce Clay. Bruce Clay, Inc. is a gold sponsor of SMX West, and Bruce will take part in the Ask the SEOs Q&A forum on March 1.

Conversion Conference West hits San Francisco March 5 and 6.

A Federated Media event on how to reach customers through both established platforms and the independent Web takes place March 21 in San Francisco.

SES New York will be held March 19 to 23 with Bruce Clay's one-day SEO training on the 23rd. Bruce Clay, Inc. is a silver sponsor of the SES New York, and Bruce will speak on the session SEO is Dead. Long Live SEO! on March 21.

The newly updated SEOToolSet® standard and advanced training and certification course will take place in Simi Valley, CA, on March 12 to 16.

Bruce Clay Australia presents the upcoming SEO training courses in Sydney in 2012:

  • One-day training in Sydney: February 29, 2012
  • Three-day training in Sydney: May 7-9, 2012
  • One-day training in Sydney: July 31, 2012
  • One-day training in Sydney: September 4, 2012
  • One-day training in Sydney: November 6, 2012
 
  Attaboys

Google+ is expected to reach 400 million users by the end of 2012. Calculations are based upon the December growth rate of 24 percent, which can be attributed to a variety of marketing efforts, positive word-of-mouth, and the holidays.

Larry Page has been named Investor’s Business Daily's CEO of the Year.

SEMPO has recognized Bruce Clay, Inc.'s SEO training course as a recommended training provider.

Bruce Clay Europe's managing director, Ale Agostini, will be talking about SEO at IED Milan, one of the world most important fashion and design universities, on January 27.

 
  Word on the Wire

According to a recent survey of small businesses, SEO is considered the most important marketing channel. Of the businesses surveyed, 63 percent have an annual marketing budget of $2,500 or less.

Twitter launched a self-serve option on its ad platform with a handful of advertisers for beta testing. It is viewed as a much-needed step to improve revenue optimization for Promoted Product campaigns for small- to medium-sized businesses.

Twitter received a $300 million investment from Saudi Arabia’s Prince Alwaleed bin Talal, giving the monarch a 3 percent stake in the popular social media site.

Facebook advertising in the form of Sponsored Stories might be available on the mobile platform by March. Despite the obstacles or potential negative feedback regarding the expansion of its ad network, Facebook projects $4.27 billion in revenue for 2012.

YouTube executive Robert Kyncl expects that 90 percent of all Web traffic will be driven by online video in the very near future. This prediction emphasizes the importance of video content in online marketing.

Nielsen's "State of the Media: The Social Media Report" shows that in Italy, over 50 percent of the Italian population uses the Internet to research, work and share information. The use of social networks has greatly increased, with more than 20 million Italians saying they have a Facebook account and 86 percent of them using Facebook regularly. Most of Facebook's Italian users are between 35 and 44 years old, with the 25 to 34 year old sector behind them. Thanks to the spreading of smart phones, 40 percent of Italians use social media through mobile devices.

 

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How to do Search Engine Optimization (SEO) | How to do Pay Per Click (PPC) | How to do Google Analytics
How to do Conversion Rate Optimization (CRO) | How to do Social Media Marketing (SMM) | How to Design a Website


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Friday, January 20, 2012

EzSEO Newsletter - 2 important things

#######################################################

EzSEO Newsletter - 2 Things

Dr. Andy Williams


http://ezseonews.com
http://webcontentstudio.com
http://www.keywordresearchlab.com/
http://affiliate-minder.com
http://improdigy.com

#######################################################

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unsubscribe link at the end, and you will not get it again.
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Hi Peter

I just wanted to mention a couple of things - one related to the
last newsletter, and the other might be of interest to anyone
who lost a site in the Panda updates.

1. SpinChimp Malware Warning

Firstly, in my last newsletter I recommended you try out Spin Chimp
as a great alternative to The Best Spinner. In my opinion, it is a
lot quicker (very noticeable on large documents) and stable (The
Best Spinner crashes regularly on me).

Unfortunately when my newsletter went out, little did I know that
the SpinChimp website had been hacked. The author of Spin Chimp
was notified and he cleaned the code on his site. After 12 hours
or so, the warning sign that many of you saw disappeared.

A few hours ago, James from Spin Chimp popped by my site and left a
comment. He said:

"Hey Andy

James from SpinChimp here. Thanks so much for the review :)

To everybody: Sorry about the malware stuff (unlucky timing on your
review Andy). Bloody hackers! It was a usual WordPress exploit,
which I just happened to discover at 1am and proceeded to fix
immediately. Didn't end up getting much sleep that night. Even
though we got rid of it right away, the blocks hung around for
about 12 hours, but everything is all good now."

So, if you wanted to try out the SinChimp free version, you can now
go to the site safely and download it.

http://ezseonews.com/spinchimp


2. Did Your Site Get Squashed By Google Panda?

Basically I am looking for at least 5 volunteers.

To be eligible:

1. You MUST have had a website that lost top 10 rankings during the
Panda updates.

2. You MUST believe that your website was unfairly penalized
because you personally think it was a high quality website.

3. It MUST be an affiliate or Adsense website that was hit.

4. Your website MUST have ranked in the top 10 of Google for
keyword phrases that you can give me. I need the URLs of the
pages, plus the keywords and positions they ranked for pre &
post-Panda. Preference will go to those who had 5+ pages on one
site that were hit.

5. You MUST give me permission to include your website (including
screenshots if necessary) in a detailed report that looks at
reasons why some affiliate sites were hit by Panda. My report may
be highly critical of your site, but you are OK with that. You as
the webmaster WILL REMAIN ANONYMOUS.

I want to create a report that will be kind of a checklist
webmasters can use to make sure their site has the best chance of
passing a human reviewer rating.

For all of those whose sites are included in the Report, you will
get a free copy, but I reserve the right to sell (or give as a
bonus) the report to anyone not included in the report.

If you are interested, please reply to this email, giving me the
following details:

1. Your Site URL.
2. The URLs that ranked in the top 10 (before Panda), plus the
keywords they ranked for.
3. The positions of those URLs now.

I will look at the sites that you submit, and if I can use it in my
report, I will contact you next week (I am taking the weekend off
to spend with my family).

OK; that's it for now. Thanks in advance to everyone who submits
their site.

Have a lovely weekend!

Andy

Correos 4
38410 Los Realejos
Tenerife
Spain

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Wednesday, January 18, 2012

EzSEO Newsletter # 329

#######################################################

EzSEO Newsletter # 329
Andy Williams


http://ezseonews.com

#######################################################

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IMPORTANT: You are receiving this email because you 0pted in to it.
If you no longer wish to receive the newsletter, click on the
unsubscribe link at the end, and you will not get it again.
-------------------------------------------------------


In this issue:


1. Why Content is the MOST important factor.

2. Ghost Writers Put up their Prices.

3. Tracking your Web Page Rankings.

4. Are Hyphenated domains Penalised?

5. Alternative to The Best Spinner?


Hi Peter

In today's newsletter I want to tell you about my recent experience
with hyphenated domains. Are they worth buying or are they
penalised by Google? I'll tell you what I think.

Also I have an idea for anyone who is passionate about a niche and
is looking for a little bit of extra work. Plus I have finally
found an alternative to the Best Spinner that I am happy with.


You can read this issue online here:

http://ezseonews.com/internet-marketing-tips/ezseo-newsletter-329/

(You may need to copy and paste the whole URL into your browser).
Any problems, just go to:

http://ezseonews.com

.. and follow the link to issue #329.

As always, you can leave your comments and thoughts at the bottom
of that page.

all the best

Andy Williams
http://ezseonews.com
http://webcontentstudio.com
http://www.keywordresearchlab.com/
http://affiliate-minder.com
http://improdigy.com

#######################################################
Visit the subscriber Bonus page for fr.ee reports and other
subscriber-only:

http://www.ezseonews.com/nls

If you enjoyed this newsletter, please recommend it to your
friends. Also if you have any tips of your own, questions or
comments, please leave a comment at the online version of this
newsletter: http://ezseonews.com

Any tips or questions & answers I print in this newsletter will
also be put up on the web version of the newsletter with a link to
your site if you want it. That's extra free traffic for your site
as well as an incoming link to your site.

The products reviewed in this newsletter are often affiliate
products, and as such, if you buy through my link, I may receive a
commission.

The contents of this newsletter is copyright 2012 Andrew Williams.
If you want to republish any of the articles, you must get
permission from the author.

This newsletter disclaims all responsibility for the advertising
copy or the product advertised. You cannot rely on the fact that
the newsletter has examined the product or recommends or endorses
the product, unless it clearly says that it has, when you make your
decision whether or not to purchase the product or interact with
the advertiser. You are advised to do your own investigation before
buying.

#######################################################

Correos 4
38410 Los Realejos
Tenerife
Spain

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Thursday, January 12, 2012

IMS #212 - How to Be More Productive - January 12 2012

Internet Marketing Secrets
IMS #212 - January 12 2012
15 Tips to Increase Your Productivity

Peter,

We must work hard and produce more.
That's what Mark Carney - the head
Canadian financial guy - said in a
recent speech.

He said we're in great shape as a country.
Even though our friends may be hurting a
bit, we can get through this, like we have
any other rough time, by working hard and
producing more.

I think it's great advice for any country,
or people in general. It's foolish to
consume and be lazy. We'll, maybe for
two weeks of the year on vacation, but
not as a lifestyle.

It makes economic sense to work hard,
and produce more than you consume, both
personally and as a nation. So with that
in mind, here are my top 15 tips for being
more productive.


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15 Tips to Increase Your Productivity

1. Get enough sleep. Contrary to
pop culture, it's not a status symbol,
or sign of virility. Research with arctic
scientists proved they were more
productive, more focused and got their
work done faster, if they slept at least
9 hours per night, as compared to
getting only 6 hours per night.

2. Don't multitask. Cognitive
neuroscientists have proven that
humans cannot multitask. It's merely
fast switching from one thing to another.
Every time you switch tasks you lose
concentration and momentum. The older
you are, the harder it gets.

3. Turn off distractions and focus.
Disconnect yourself from the grid.
The world will continue to spin without
you. Shut off the pings, tweets, instant
messages, etc and focus your attention.
Get off the grid for days at a time if you
need to, and get the project done.

4. Make a stop doing list. There are so
many addictive behaviours in life. So put
down that video game. Stop yourself from
doing them by making a list. If what
you're doing is not moving you closer to
your goals, stop it.

5. No whining or complaining. Moaning
about your situation doesn't do anything
to help it. Nothing changes until you
decide to change it. It's not about having
enough resources. It's about your
resourcefulness.

6. Make less more often. Attention spans
are down. People are gleaning facts, not
looking for deep understanding. Make
your content shorter. Make videos under
3 minutes and posts under 250 words, but
do them more often, with one key point
in each.

7. Hire the talent. If you're an expert in
something, get others to write for you in
the form of guest articles or posts. Since
you know the field well, you'll know good
content when you see it. Getting more
content, produces more authoritative
pages and grows your website quickly.

8. Upgrade your equipment. It's
frustrating waiting for machines, uploads,
or having to sneakernet data around
between computers. I got a Thunderbolt
based Mac laptop. Now one computer can
hook to the big monitor for production
work, or slide into the backpack. All the
data is in one place.

9. Repurpose your content. You may have
heard it called transmedia, multimedia, or
intermedia, but its all the same thing.
Shoot a three minute talking head video,
extract the audio for a podcast, and get
it transcribed for text and slides. Now
you can take one message and share it,
in different forms, in hundreds of places.

10. Protect your assets. Although not
technically a production booster, it will
prevent down time, headaches and legal
hassles. Get the proper legal pages up on
your site, like terms and conditions of
use, privacy policy and the rest. It shows
that you're running a serious business
and they protect it. Plus as a bonus, its
proven to boost consumer confidence.

11. Focus on your core competencies.
Learning a new skill is great, so long as
you can apply it immediately to what
you're already doing. It's better to
cultivate deep understanding of one
thing, than it is to flit from idea to
idea, looking for the next quick hit,
that never comes. Put down roots and
do something you love.

12. Go analog. When it comes time for
planning, go low tech with pencil and
paper. Research has shown that thoughts
are more complete if you write them out
by hand. You're also more connected to
them, more likely to complete them and
remember them.

13. Make a to do list. This idea has been
around for 100 years and its still great
advice. Make a list of the 5 top things
you want to achieve tomorrow, and
number them in their order of their
importance. Then do at least one of
them and make progress towards your
worthy goals, or ideals.

14. Plan in quarters. Divide a piece of
paper into four columns. List in each
quarter what you want to achieve.
Once you have your list, transfer it to a
whiteboard within plain view. Then you
can keep yourself on track as you aim
for your quarterly goals.

15. Quit. Have the courage to quit, or
delegate, everything you're merely average
at doing. Good enough isn't good enough
anymore. Everyone's a channel, a content
provider and a brand. What we lack is
trust. So make a commitment to be the
best in the world at what you love to do,
or sell the farm and move on.

I hope this inspires you to take massive
action. With massive action comes
massive results. If you build on the
positive results, it leads to increased
belief in yourself and your abilities.
Then you can take even more action
and continue to build your momentum.

The time for laziness and consumption
are over. Like the #1 Canadian financial
dude said, its time to work hard and
produce more. That's how you'll weather
the storms, get through the dips, and
emerge best in the world at what you
love to do.

Wishing you all the best for online success,

Michael

P.S.

Want to comment, ask questions, or talk
about what you just read? Come join the
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like this? Stuff that will pick you up,
boost your day and help you be more
productive? It's waiting for you inside
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Michael Campbell, CEO
Dynamic Media Corporation
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Web: http://www.dynamicmedia.com

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Wednesday, January 4, 2012

EzSEO Newsletter # 328

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EzSEO Newsletter # 328
Andy Williams


http://ezseonews.com

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In this issue:

1. Extreme Review

2. Alternative to Google Adsense?


Hi Peter

I hope you have enjoyed the recent holiday season and you have your
New Year resolutions all worked out and written down.
Unfortunately my own resolutions have to wait a few more days
because here is Spain they are just getting ready for the biggest
day of the year - 3 Kings Day - which is equivalent to Christmas.
Yes, we celebrated the 25th December as well, it's just not as big
a day as January 6th. No point starting resolutions until
Christmas is over, it there .

I was going to write a newsletter next week once "Christmas" had
died down a little, but I have had a number of emails from people
asking me about my thoughts on the product I mentioned in my last
newsletter.

If you missed the last issue, I reviewed a really good course on
writing quality product reviews. I promised to review another
product by the same author in the next newsletter - Extreme Review.

I decided to bring the newsletter forward to answer your questions
on Extreme Review, and tell you why I don't recommend it for
everyone.

I also have a list of a few Google Adsense alternatives to try.


You can read this issue online here:

http://ezseonews.com/internet-marketing-tips/ezseo-newsletter-328/

(You may need to copy and paste the whole URL into your browser).
Any problems, just go to:

http://ezseonews.com

.. and follow the link to issue #328.

As always, you can leave your comments and thoughts at the bottom
of that page.

all the best

Andy Williams
http://ezseonews.com
http://webcontentstudio.com
http://www.keywordresearchlab.com/
http://affiliate-minder.com
http://improdigy.com

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If you enjoyed this newsletter, please recommend it to your
friends. Also if you have any tips of your own, questions or
comments, please leave a comment at the online version of this
newsletter: http://ezseonews.com

Any tips or questions & answers I print in this newsletter will
also be put up on the web version of the newsletter with a link to
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as well as an incoming link to your site.

The products reviewed in this newsletter are often affiliate
products, and as such, if you buy through my link, I may receive a
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The contents of this newsletter is copyright 2010 Andrew Williams.
If you want to republish any of the articles, you must get
permission from the author.

This newsletter disclaims all responsibility for the advertising
copy or the product advertised. You cannot rely on the fact that
the newsletter has examined the product or recommends or endorses
the product, unless it clearly says that it has, when you make your
decision whether or not to purchase the product or interact with
the advertiser. You are advised to do your own investigation before
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