Thursday, February 27, 2020

Forget SEO trends ...

Hi friends,

Today on the Bruce Clay Blog, I posted Forget 2020 SEO Trends – These Classic Strategies Stand the Test of Time.

Each year, experts weigh in on SEO trends. But it's more important to follow the tried-and-true long-term strategies to succeed in search.

In this post, I cover 3 classic SEO strategies that stand the test of time.

Here you go: http://bit.ly/2HYNHQP

Best to you,

Bruce

2245 First St. #101  Simi Valley, CA 93065  

+1 (805) 517-1900

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Wednesday, February 26, 2020

Learn more about our updated Terms of Service

Google
Updating Our Terms of Service
We're improving our Terms of Service and making them easier for you to understand. The changes will take effect on March 31, 2020, and they won't impact the way you use Google services.
For more details, we've provided a summary of the key changes and Frequently Asked Questions. At a glance, here's what this update means for you:
Improved readability: While our Terms remain a legal document, we've done our best to make them easier to understand, including by adding links to useful information and providing definitions.
Better communication: We've clearly explained when we'll make changes to our services (like adding or removing a feature) and when we'll restrict or end a user's access. And we'll do more to notify you when a change negatively impacts your experience on our services.
Adding Google Chrome, Google Chrome OS and Google Drive to the Terms: Our improved Terms now cover Google Chrome, Google Chrome OS, and Google Drive, which also have service-specific terms and policies to help you understand what's unique to those services.
No changes to our Privacy Policy: We're not making any changes to the Google Privacy Policy and we haven't made any changes to the way we treat your information. As a reminder, you can always visit your Google Account to review your privacy settings and manage how your data is used.
If you're the guardian of a child under the age required to manage their own Google Account and you use Family Link to manage their use of Google services, please take some time to discuss these changes with them.
And of course, if you don't agree to our new Terms and what we can expect from each other as you use our services, you can find more information about your options in our Frequently Asked Questions.
Thank you for using Google's services.
Your Google team

EzSEO Newsletter - Website SEO Audit

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EzSEO Newsletter - Website SEO Audit

http://ezseonews.com

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IMPORTANT: You are receiving this email because you 0pted in to it. If you no longer wish to receive the newsletter, click on the unsubscribe link at the end, and you will not get it again.
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Hi Peter

I have been thinking long and hard about some aspects of my own business. One decision I have made involves a major overhaul to my ezSEONews.com website. My plan is to remove most of the older content and focus on two things - SEO and WordPress. With that in mind, I am planning a number of tutorials related to site building. If you have any requests, please let me know via the contact form on my site.

To start the ball rolling, I have completed a tutorial on running an SEO Audit on your site. For the last few years I have used Screaming Frog software for this, but I found a cheaper alternative that comes with a 30 day free trial so you can try it out. The software is called Site Visualizer and you can follow my SEO audit tutorial here:

https://ezseonews.com/seo/site-visualizer-professional/

That's it for now. Have a good week!

Cheers

Andy
https://ezseonews.com




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If you enjoyed this newsletter, please recommend it to your friends.

Any tips or questions & answers I print in this newsletter will also be put up on the web version of the newsletter with a link to your site if you want it. That's extra free traffic for your site as well as an incoming link to your site.

The products reviewed in this newsletter are often affiliate products, and as such, if you buy through my link, I may receive a commission.

The contents of this newsletter is copyright 2020 Andrew Williams. If you want to republish any of the articles, you must get permission from the author.

This newsletter disclaims all responsibility for the advertising copy or the product advertised. You cannot rely on the fact that the newsletter has examined the product or recommends or endorses the product, unless it clearly says that it has, when you make your decision whether or not to purchase the product or interact with the advertiser. You are advised to do your own investigation before buying.

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Tuesday, February 25, 2020

Don't be surprised by the traffic you didn't get ...

Hi friends,

My latest post on the Bruce Clay Blog is Don't Be Surprised by the Traffic You Didn't Get for the SEO Work You Didn't Do.

I find that many sites have trouble actually implementing SEO action plans. I'm talking about necessary, technical SEO work ... but it just doesn't get done.

In this post, I recommend 5 ways you can overcome this in your team.

Here you go: http://bit.ly/32lohXd

Best to you,

Bruce

2245 First St. #101  Simi Valley, CA 93065  

+1 (805) 517-1900

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Thursday, February 20, 2020

How to Do Sentiment Analysis for SEO

Hi friends,

My latest post on the Bruce Clay Blog is How to Use Sentiment Analysis to Strengthen SEO Trustworthiness.

Customers constantly share how they feel about your brand — on review sites, forums, blogs and social media.

Since a brand's online sentiment can affect SEO, it's important to monitor. But how can you realistically stay on top of all that sentiment?

In this post I show you:

  • How to manually analyze sentiment across major platforms
  • Ways to monitor mentions of your brand online
  • 6 tools for sentiment analysis, both paid and free

Here you go: http://bit.ly/37GvwKq

Best to you,

Bruce

2245 First St. #101  Simi Valley, CA 93065  

+1 (805) 517-1900

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