Thursday, June 27, 2013

SEO Newsletter Vol 114: The SMX Advanced SEO Edition

Bruce Clay, Inc. Newsletter
SEO Newsletter | Vol 114 | June 27, 2013 This Month's News
  Feature
Google and Bing's Advice to SEOs at SMX Advanced
Author: Virginia Nussey
 

At the SMX Advanced search marketing conference that took place in June, search engine representatives from Google and Bing held keynotes and sat on panels sharing info and recommendations to the search marketing industry. For instance, Google's Matt Cutts warned webmasters of advancing spam detection and said that compelling content and user experience was the way to the top of Google results. In this month's feature, read about what the search engines representatives emphasize as SEO priorities, including:

  • Where to look for messages from Google about your site as the search engine aims to communicate more with webmasters.
  • The five priorities webmasters should address for optimal Bing rankings.
  • Why Schema.org and structured data are a must when optimizing a site's rankings in both Google and Bing.

Read More

  Back To Basics
SMX Advanced Non-Negotiables: Social Signals, Mobile Search and User Experience
Author: Kristi Kellogg
 

During the conference's thirty sessions, three themes emerged as panelists offered the latest news and best practices for Internet marketing optimization. The three topics emphasized in keynotes and dinner conversations alike were social media's impact on search, a mobile-friendly site, and the old standard, compelling content. Understand the implications of these SEO priorities with some basic background on:

  • How to leverage an active social media presence and on-site integration of social signals like Google +1 buttons to aid search visibility.
  • How searchers are shifting behavior to favor mobile search and the preferred method of optimizing your site's mobile experience.
  • Three things to think about to help you develop a site's user experience for engagement and conversion.

Read More

  International
Using YouTube to Create Engaging Video Marketing
Author: Paolo Bennardo
 

Clients of the Bruce Clay Europe office express great demand for YouTube video and channel optimization. An SEM analyst in the European office shares how he created a video for a client that landed in the top five most viewed videos in Italy last month, and how the lift in traffic that followed the top-5 ranking resulted in increased public brand awareness. The formula: compelling video content + YouTube features that let marketers put links in video + ads on YouTube to seed attention. This article outlines one model for doing this by explaining:

  • How to implement new features in the YouTube One Channel design, including custom cover photos and custom tabs for playlists.
  • How to create an interactive experience with annotations within the video that link to your own site.
  • Three TrueView video ad formats that can be used to drive views and increase campaign awareness.

Read More

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Thursday, June 20, 2013

EzSEO Newsletter - KD Suite Bonuses?

#######################################################

EzSEO Newsletter - KD Suite Bonuses?
Dr. Andy Williams


http://ezseonews.com
http://webcontentstudio.com
http://creatingfatcontent.com

#######################################################

-------------------------------------------------------
IMPORTANT: You are receiving this email because you 0pted in to it.
If you no longer wish to receive the newsletter, click on the
unsubscribe link at the end, and you will not get it again.
-------------------------------------------------------

Hi Peter

Over the last few of days, I've been sending you updates on my
review of the KD Suite. That review was compeleted yesterday and
you can read/watch it here:

http://ezseonews.com/review/kd-suite-review/

The special offer for this suite ends today (in about 11 hours from
the time I am writing this), then the price doubles. I wasn't
going to email you again about this product, but I have had a few
questions about the bonuses that are available and how to get them.
To get the bonuses, you visit the sales page, then try to close
the brower. A popup will appear and you need to click on
"Stay on this Page". That will reload the sales page,
but this time, with a lot of bonuses. OK, that is the first
question I had. The second was whether these bonuses were worth
getting. Let me answer that by telling you what the bonuses are,
and whether or not they are useful.

1. Amasuite - Amazon software suite including "Azon Top 100
Analyzer" which can extract best sellers, top rated, hot new
releases, etc. This software is great for those who are Amazon
affiliates and need to find new products to promote. You also get
"Azon Product Inspector" which allows you to find
profitable products to promote by keyword. Another tool here is
the Azon keyword generator, which looks like it strips out the
phrases people are typing into Amazon. It's therefore very
similar to the keyword tool in the KD Suite.
2. Hot Item Finder - an eBay tool to find hot items based on
keywords or category, plus some other stuff. I don't use eBay
so this isn't of interest to me.
3. Feedback Analyzer Pro - Another eBay tool for analyzing feedback
on products.
4. Pin Inspector - a tool for researching Pinterest. This one is a
great tool and one that I have already been using to build out my
Pinterest boards. What I like about this tool is that you can
quickly find popular pins in your niche, and try to work out why
they are so popular. Then create your own images (on your site)
that you can pin and hopefully send viral. I am experimenting with
this at the moment. You can actually see more on this tool on a
help page here:
http://www.appbreed.com/apps/pininspector/help.php
5. Affiliate Link Ninja - an affiliate link creator tool.
Apparently it allows you to create affiliate links that cannot be
blocked by Facebook or Pinterest. It also seems to work as a link
organizer and can be used to create affiliate links for several
popular networks including Clickbank. I haven't looked at this
yet, and probably won't.
6. YTSimple Player - this looks cool. It allows you to take a
Youtube video and strip out the Youtube branding and in-video
banners. I'm not sure on the TOS at Youtube, but if it's OK
with them, this is a really useful tool.
7. Exit Splash Wordpress Plugin - is a Wordpress plugin that allows
you to create popups when a visitor leaves your site. I've
watched the video help for this and it has some nice features.
8. Ready App Code - Not sure about this one. It says that you can
get 100% unique mobile game source code. This is for mobile games
developers and not something that interests me.

OK, so those are the bonuses. The ones that really interest me are
the Pin Inspector and the YT Simple Player. I'm not a big exit
splash fan, but if you have sites where visitor average duration is
very low, it might be worth a try.

Hopefully this will answer your questions on the bonuses you can
get with KD Suite.

Here is the link to my full video reviews:
http://ezseonews.com/review/kd-suite-review/

.. and here is a direct link to the KD Suite sales page:
http://ezseonews.com/kdsuite

This suite is one that I am going to be using a lot in the next
year or two, as I branch out in my own Kindle Publishing journey.

all the best

Andy Williams
http://ezseonews.com
http://webcontentstudio.com
http://creatingfatcontent.com




#######################################################
Visit the subscriber Bonus page for fr.ee reports and other
subscriber-only:

http://www.ezseonews.com/nls

If you enjoyed this newsletter, please recommend it to your
friends. Also if you have any tips of your own, questions or
comments, please leave a comment at the online version of this
newsletter: http://ezseonews.com

Any tips or questions & answers I print in this newsletter will
also be put up on the web version of the newsletter with a link to
your site if you want it. That's extra free traffic for your
site as well as an incoming link to your site.

The products reviewed in this newsletter are often affiliate
products, and as such, if you buy through my link, I may receive a
commission.

The contents of this newsletter is copyright 2012 Andrew Williams.
If you want to republish any of the articles, you must get
permission from the author.

This newsletter disclaims all responsibility for the advertising
copy or the product advertised. You cannot rely on the fact that
the newsletter has examined the product or recommends or endorses
the product, unless it clearly says that it has, when you make your
decision whether or not to purchase the product or interact with
the advertiser. You are advised to do your own investigation before
buying.

#######################################################


Correos 4
38410 Los Realejos
Tenerife
Spain

To unsubscribe or change subscriber options visit:
http://www.aweber.com/z/r/?TIwszBxMtKyMjMxsTOyctEa0jJyMTByMDIw=

Wednesday, June 19, 2013

EzSEO Newsletter - KD Suite review complete!

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EzSEO Newsletter - KD Suite review complete!
Dr. Andy Williams


http://ezseonews.com
http://webcontentstudio.com
http://creatingfatcontent.com

#######################################################

-------------------------------------------------------
IMPORTANT: You are receiving this email because you 0pted in to it.
If you no longer wish to receive the newsletter, click on the
unsubscribe link at the end, and you will not get it again.
-------------------------------------------------------

Hi Peter

Over the last couple of days, I've released videos reviewing a
software suite for Kindle publishers. I have just uploaded the
final video showing you the KD Ebook Marketer tool. This one has a
couple of really cool methods for promoting your Kindle books.

You can watch the videos & read the full review here:

http://ezseonews.com/review/kd-suite-review/

Please be aware that this Suite doubles in price tomorrow. If you
are a Kindle author (or plan to be, and I recommend you do),
then I highly recommend it. Please read my own review first to
find out about the other bonuses you can get, and how to get them.
A couple of these extra bonuses are excellent.

all the best

Andy Williams
http://ezseonews.com
http://webcontentstudio.com
http://creatingfatcontent.com




#######################################################
Visit the subscriber Bonus page for fr.ee reports and other
subscriber-only:

http://www.ezseonews.com/nls

If you enjoyed this newsletter, please recommend it to your
friends. Also if you have any tips of your own, questions or
comments, please leave a comment at the online version of this
newsletter: http://ezseonews.com

Any tips or questions & answers I print in this newsletter will
also be put up on the web version of the newsletter with a link to
your site if you want it. That's extra free traffic for your
site as well as an incoming link to your site.

The products reviewed in this newsletter are often affiliate
products, and as such, if you buy through my link, I may receive a
commission.

The contents of this newsletter is copyright 2012 Andrew Williams.
If you want to republish any of the articles, you must get
permission from the author.

This newsletter disclaims all responsibility for the advertising
copy or the product advertised. You cannot rely on the fact that
the newsletter has examined the product or recommends or endorses
the product, unless it clearly says that it has, when you make your
decision whether or not to purchase the product or interact with
the advertiser. You are advised to do your own investigation before
buying.

#######################################################


Correos 4
38410 Los Realejos
Tenerife
Spain

To unsubscribe or change subscriber options visit:
http://www.aweber.com/z/r/?TIwszBxMtKyMjMxsTOyctEa0jJyMjCzsnOw=

Tuesday, June 18, 2013

EzSEO Newsletter - KD Suite second video

#######################################################

EzSEO Newsletter - KD Suite second video
Dr. Andy Williams


http://ezseonews.com
http://webcontentstudio.com
http://creatingfatcontent.com

#######################################################

-------------------------------------------------------
IMPORTANT: You are receiving this email because you 0pted in to it.
If you no longer wish to receive the newsletter, click on the
unsubscribe link at the end, and you will not get it again.
-------------------------------------------------------

Hi Peter

Yesterday I told you about the review I am writing on the KD Suite
for Kindle publishers. I have just uploaded another video showing
you the second tool in the Suite (KD Search Analyzer), and for me,
this one is a lot more powerful for the way I want to work.

You can watch the videos here:

http://ezseonews.com/review/kd-suite-review/

As I mentioned yesterday, the full suite review isn't complete
yet, but it is on sale for the next 2 days only, so you should
check it out now if your are publishing on Kindle, or intend to. I
am not exaggerating when I say that these tools should help me ramp
up my own Kindle publishing business by telling me exactly what I
should be publishing and what to avoid.

all the best

Andy Williams
http://ezseonews.com
http://webcontentstudio.com
http://creatingfatcontent.com




#######################################################
Visit the subscriber Bonus page:

http://www.ezseonews.com/nls

If you enjoyed this newsletter, please recommend it to your
friends. Also if you have any tips of your own, questions or
comments, please leave a comment at the online version of this
newsletter: http://ezseonews.com

Any tips or questions & answers I print in this newsletter will
also be put up on the web version of the newsletter with a link to
your site if you want it. That's extra free traffic for your
site as well as an incoming link to your site.

The products reviewed in this newsletter are often affiliate
products, and as such, if you buy through my link, I may receive a
commission.

The contents of this newsletter is copyright 2012 Andrew Williams.
If you want to republish any of the articles, you must get
permission from the author.

This newsletter disclaims all responsibility for the advertising
copy or the product advertised. You cannot rely on the fact that
the newsletter has examined the product or recommends or endorses
the product, unless it clearly says that it has, when you make your
decision whether or not to purchase the product or interact with
the advertiser. You are advised to do your own investigation before
buying.

#######################################################


Correos 4
38410 Los Realejos
Tenerife
Spain

To unsubscribe or change subscriber options visit:
http://www.aweber.com/z/r/?TIwszBxMtKyMjMxsTOyctEa0jJwMnOxsjEw=

Monday, June 17, 2013

EzSEO Newsletter - Kindle Publisher's Dream?

#######################################################

EzSEO Newsletter - Kindle Publisher's Dream?
Dr. Andy Williams


http://ezseonews.com
http://webcontentstudio.com
http://creatingfatcontent.com

#######################################################

-------------------------------------------------------
IMPORTANT: You are receiving this email because you 0pted in to it.
If you no longer wish to receive the newsletter, click on the
unsubscribe link at the end, and you will not get it again.
-------------------------------------------------------

Hi Peter

Just a quick heads up. I posted a review of the KD Suite on my
site. It's a powerful set of tools for Kindle publishers, and
I love it.

You can read it here:

http://ezseonews.com/review/kd-suite-review/

I must tell you upfront that I have not finished the review. The
Suite comes with 3 pieces of software and two video courses, and my
review currently only covers one piece of software (though I bought
this suite specifically for this first software tool).

So, you might wonder why I am sending you this mail if the review
is unfinished. Well, it's simple. The KD Suite is on special
for just 3 more days at 50% off. I won't have time to cover
all of the software and training before the price goes up. I will
add reviews of the other two software tools and the training when I
get time, but I don't want you to miss out if this is something
that interests you.

Incidentally, last week I told you about the editing service I use
for my books. The guy who runs that service (also called Andy) had
a few problems with emails to those that contacted him. If you
tried to contact him, he did reply to EVERY email he received. If
you did not get a reply, please feel free to use the comments
section at the bottom of my post here:

http://ezseonews.com/kindle-publishing/a-good-editor-doesnt-have-to-cost-a-fortune/

Andy is monitoring the comments there. If you missed my post about
Andy's services, and you need a proof reader / editor for your
books, I encourage you to read my post (and the comments at the
end). BTW, I am not getting any commissions for mentioning
Andy's service, I just believe he offers an outstanding service
that my newsletter readers will appreciate.

all the best

Andy Williams
http://ezseonews.com
http://webcontentstudio.com
http://creatingfatcontent.com




#######################################################
Visit the subscriber Bonus page for fr.ee reports and other
subscriber-only:

http://www.ezseonews.com/nls

If you enjoyed this newsletter, please recommend it to your
friends. Also if you have any tips of your own, questions or
comments, please leave a comment at the online version of this
newsletter: http://ezseonews.com

Any tips or questions & answers I print in this newsletter will
also be put up on the web version of the newsletter with a link to
your site if you want it. That's extra free traffic for your
site as well as an incoming link to your site.

The products reviewed in this newsletter are often affiliate
products, and as such, if you buy through my link, I may receive a
commission.

The contents of this newsletter is copyright 2012 Andrew Williams.
If you want to republish any of the articles, you must get
permission from the author.

This newsletter disclaims all responsibility for the advertising
copy or the product advertised. You cannot rely on the fact that
the newsletter has examined the product or recommends or endorses
the product, unless it clearly says that it has, when you make your
decision whether or not to purchase the product or interact with
the advertiser. You are advised to do your own investigation before
buying.

#######################################################


Correos 4
38410 Los Realejos
Tenerife
Spain

To unsubscribe or change subscriber options visit:
http://www.aweber.com/z/r/?TIwszBxMtKyMjMxsTOyctEa0jJwMHCysTCw=

Tuesday, June 4, 2013

EzSEO Newsletter - A good editor doesn't have to cost a fortune

#######################################################

EzSEO Newsletter - A good editor doesn't have to cost a fortune
Dr. Andy Williams


http://ezseonews.com
http://webcontentstudio.com
http://creatingfatcontent.com

#######################################################

-------------------------------------------------------
IMPORTANT: You are receiving this email because you 0pted in to it.
If you no longer wish to receive the newsletter, click on the
unsubscribe link at the end, and you will not get it again.
-------------------------------------------------------

Hi Peter

Just a quick heads up. I posted a new article on my site entitled:

"A good editor doesn't have to cost a fortune"

You can read it here:

http://ezseonews.com/kindle-publishing/a-good-editor-doesnt-have-to-cost-a-fortune/

If you are writing and publishing web content, Kindle books,
eBooks, or any other content, then you need to read this. I went
in search of a proof-reader/editor and found an absolute gem.
Effective, professional and cheaper (by a considerable margin) than
most services I looked into. I still have Kindle books that I need
proof-read by this guy, so I am taking a risk giving you his
contact details ;) Oh, and by the way, I make no commissions in
recommending him. I just want YOU to have a cost-effective way of
getting your content proofed before you get the kind of reviews I
did on earlier versions of my books.

That link above has a video that shows you the level of detail in
his work.

all the best

Andy Williams
http://ezseonews.com
http://webcontentstudio.com
http://creatingfatcontent.com




#######################################################
Visit the subscriber Bonus page for fr.ee reports and other
subscriber-only:

http://www.ezseonews.com/nls

If you enjoyed this newsletter, please recommend it to your
friends. Also if you have any tips of your own, questions or
comments, please leave a comment at the online version of this
newsletter: http://ezseonews.com

Any tips or questions & answers I print in this newsletter will
also be put up on the web version of the newsletter with a link to
your site if you want it. That's extra free traffic for your
site as well as an incoming link to your site.

The products reviewed in this newsletter are often affiliate
products, and as such, if you buy through my link, I may receive a
commission.

The contents of this newsletter is copyright 2012 Andrew Williams.
If you want to republish any of the articles, you must get
permission from the author.

This newsletter disclaims all responsibility for the advertising
copy or the product advertised. You cannot rely on the fact that
the newsletter has examined the product or recommends or endorses
the product, unless it clearly says that it has, when you make your
decision whether or not to purchase the product or interact with
the advertiser. You are advised to do your own investigation before
buying.

#######################################################


Correos 4
38410 Los Realejos
Tenerife
Spain

To unsubscribe or change subscriber options visit:
http://www.aweber.com/z/r/?TIwszBxMtKyMjMxsTOyctEa0jByczCwcLBw=