SEO Newsletter: New Hands-On SEO Tutorial with 10 Free Tools

SEO Newsletter | Vol 128 | December 3, 2014 This Month's News
Feature New SEO Tutorial Encourages Active Learning Author: Chelsea Adams   Imagine you show up to work one fine Monday and Bruce Clay is sitting in the desk next to yours with one item on his agenda: teach you the foundations of SEO from the ground up. The lesson plan includes everything you need to get your website ranking, from how to do keyword research, to technical optimization, designing for mobile-friendliness and semantic markup. To help you hit the ground running, Bruce has brought with him 10 free SEO tools to make each of your lessons active; not only are you learning about keyword research, you're actually doing keyword research. You're not just learning about the importance of a natural inbound link profile, you're actually using tools to learn more about your own inbound link profile as well as the profile of your competition. Now, return to real life. Ready for the good news? With the new online SEO tutorial from Bruce Clay, Inc. you can essentially have the learning experience mentioned above for free. While Bruce won't physically be in the office with you, you will have a step-by-step course that walks you through his methodologies with 10 free tools at your disposal. Start the course — read about the lessons and tools in the free SEO Tutorial from Bruce Clay, Inc. Read More   Back to Basics Is SEO Worth It? 7 Bruce-isms to Make the Case to Management Author: Kristi Kellogg   Ever heard this one? "It is not the job of search engine optimization to make a pig fly. It is the job of SEO to genetically re-engineer the website so that it becomes an eagle." That's a quote by Bruce Clay, and in nearly two-decades as an Internet marketing industry leader, he's described the challenges and opportunities of SEO in compelling ways that can be useful as an in-house SEO looking to gain buy in and grow SEO resources. Here we've rounded up chief insights that management should know, and which digital marketers can use to make the case for SEO. In this article, you'll find visually compelling Bruce Clay quotes for pinning and sharing on topics including: Why lack of SEO is as bad as a bug on your site. The importance of cross-training marketing and IT departments on SEO intiatives. How to use an SEO agency as a powerful ally. Read More	Top Blog Posts The All-in-One Mobile SEO & Design Checklist Penguin 3.0 Update is Overwhelmingly Underwhelming New Mac OS Allows Seamless Cross-Device Internet Experience; Just Another Reason to Shift to Entity SEO   Connect with us:
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