Monday, February 27, 2017

4 Reasons Your Retail Brand Needs to Be on Instagram Right Now

Read about the new features and apps that are making Instagram a more shoppable social platform
Hello friends,

Are you an eretailer interested in adding Instagram shopping to your marketing mix?
 
I discuss this in a new post on the Bruce Clay blog. Let me know what you think.

I predict 2017 is the year that shopping on Instagram goes gangbusters.

In this post you'll find out:
  • If your target demographic is on Instagram.
  • How people are shopping on Instagram today.
  • What industries are embracing the social platform - and seeing ROI.

Thanks and best,
Bruce

Bruce Clay, Inc.
805-517-1900

Let's connect on social
Bruce Clay, Inc., 2245 First Street, Suite 101, Simi Valley, CA 93065
Sent by bruce@bruceclay.com in collaboration with
Constant Contact

EzSEO Newsletter - Colds, flu and laryngitis

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EzSEO Newsletter - Colds, flu and laryngitis
http://ezseonews.com

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Hi Peter

I hope you managed to avoid the nasty bugs that have been going around this winter. In Tenerife, I rarely got sick but since I moved back to the UK I've caught just about everything going. In fact, I've had one cold or another since the start of October 2016 and ending with losing my voice for two weeks in 2017. I suspect a large part of that is the lack of sun. Vitamin D is a great immune booster and I was never short of it in Spain. There just isn't so much sun in North Wales. I've recently started taking D3 supplements, and wonder if that is why I am now starting to feel like my old self. I will certainly continue taking it during the winter months.

As you may know, I couldn't record tutorial for quite some time, so turned my attention to creating a standalone Keyword Spider. If you haven't heard about this, check out this URL:

http://webcontentstudio.com/keyword-lsi-spider-release/

It's almost ready for release. I wanted to remind you that it will be available for a very special price during the first few days. That link has a signup form so you can be notified when it is released. That list will be the only way of knowing the release date.

With my voice back, I started recording new tutorials today. The first one was an additional tutorial for my Best Wordpress Plugins course on Udemy. The latest tutorial shows you how you can automatically send tweets to your Twitter account (or posts to your Facebook page) whenever new content is published on your site. The best part of that is it requires no plugin. Since the course was only released last month, you can still get it for just $10 through this link:

https://www.udemy.com/best-wordpress-plugins/?couponCode=RELEASE10

More plugin tutorials will be added to that course in the coming months.

That's all for now!

Cheers

Andy

http://ezseonews.com

10 Cheyne Walk
Northampton Northamptonshire NN1 5PT
UNITED KINGDOM

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Tuesday, February 21, 2017

How to Improve Your Social Media Strategy for 2017

Add these 5 tactics to your social marketing strategy in 2017 to be smarter, stronger and faster.
Hello friends,

How can you get more out of your social media efforts?
 
I discuss this in a new post on the Bruce Clay blog. Let me know what you think.

If you're a marketing professional, you can't ignore the power of social media. When used correctly, it's an important tool to increase web traffic, brand reputation and visibility online. But how can you be sure you're using social media correctly?

In this post I:
  • Describe the effects of social media on search engine optimization - two marketing channels with a historically fuzzy relationship.
  • Share valuable tips on how to be where your social audience is.
  • Offer 5 ways to integrate data from social media marketing into other marketing channels like SEO and PPC.
  • Share statistics of the impact of cross-channel marketing when organizations embrace integration.

[click to continue]


Thanks and best,
Bruce

Bruce Clay, Inc.
805-517-1900

Let's connect on social
Bruce Clay, Inc., 2245 First Street, Suite 101, Simi Valley, CA 93065
Sent by bruce@bruceclay.com in collaboration with
Constant Contact

Tuesday, February 14, 2017

EzSEO Newsletter - Two Quick Things

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EzSEO Newsletter - Two Quick Things
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Hi Peter

I hope you are having a good day. I've been a little ill for the last 6 weeks, including laryngitis for the last two of those weeks. I've therefore been unable to work on any new courses, but I have kept busy. I'll tell you about that in a moment. First, a heads up about the Yoast SEO Wordpress plugin, as I've had more emails about this than anything else in the last 2 months.

I don't know why, but Yoast decided to disable (by default) the majority of useful features offered by the Yoast SEO plugin. That means you see a limited menu when you install it on a new domain. This has caused a lot of confusion, especially amongst new Wordpress users. Many believed they needed to buy the pro version to get the needed features. You don't. All is explained in a post on my site. You can read it here:

http://ezseonews.com/wordpresstutorials/missing-yoast-seo-settings/

OK, so I've been ill.

Unable to record tutorials for new courses, I turned my attention back to a programming project I've wanted to do for a while. A lot of people have sent me emails over the years to ask if I had a standalone keyword spider program for sale, as the full Web Content Studio software was just a little out of budget. The keyword spider built into Web Content Studio will help you find the most relevant, important theme words and phrases for any topic you want to write about. It's extremely useful as it will pinpoint those words and phrases that Google expects to see in content written about a topic. I've even released a few reports that show ALL of the pages in the Google SERPs contain these important keywords and phrases. If pages don't have them they are likely to end up in the Supplemental results (i.e. hidden from searchers).

While I've been sick, I created the standalone keyword spider.

Whereas the one in Web Content Studio is a multi-step process involving user interaction, this one is a completely automated solution. You simply enter the phrase you want to write about and the spider will analyze the top 10 pages to return a list of theme words and phrases that are important. NOTE: I will eventually be adding this new automated spider into Web Content Studio as an additional option.

I recorded a video to show you how the tool works. It's not ready for release yet, but when it is released it will be for a special "launch price". If you want notification of the release, you can sign up for notifications on the video page here:

http://webcontentstudio.com/keyword-lsi-spider-release/

That's all for now!

Cheers

Andy

http://ezseonews.com
http://webcontentstudio.com




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If you enjoyed this newsletter, please recommend it to your friends. Also if you have any tips of your own, questions or comments, please leave a comment at the online version of this newsletter: http://ezseonews.com

Any tips or questions & answers I print in this newsletter will also be put up on the web version of the newsletter with a link to your site if you want it. That's extra free traffic for your site as well as an incoming link to your site.

The products reviewed in this newsletter are often affiliate products, and as such, if you buy through my link, I may receive a commission.

The contents of this newsletter is copyright 2017 Andrew Williams. If you want to republish any of the articles, you must get permission from the author.

This newsletter disclaims all responsibility for the advertising copy or the product advertised. You cannot rely on the fact that the newsletter has examined the product or recommends or endorses the product, unless it clearly says that it has, when you make your decision whether or not to purchase the product or interact with the advertiser. You are advised to do your own investigation before buying.

#######################################################




Correos 4
38410 Los Realejos
Tenerife
Spain

To unsubscribe or change subscriber options visit:
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Wednesday, January 25, 2017

EzSEO Newsletter - Wordpress SEO 2017

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EzSEO Newsletter - Wordpress SEO 2017

http://ezseonews.com

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IMPORTANT: You are receiving this email because you 0pted in
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Hi Peter

Just a quick heads up. My new book called "Wordpress SEO 2017" is available for free on Amazon TODAY (25th January 2017).

Just search Amazon for this ASIN number and you should find it: B01N9TVZEE

Incidentally, if you do not have a Kindle, don't worry. You can still read kindle books. Check out my post here for details:

http://ezseonews.com/kindle-publishing/no-kindle-no-problem/

If you like the book, please consider leaving an honest review on Amazon.

That's it for now. Have a great week.

Cheers

Andy
http://ezseonews.com





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If you enjoyed this newsletter, please recommend it to your friends. Also if you have any tips of your own, questions or comments, please leave a comment at the online version of this newsletter: http://ezseonews.com

Any tips or questions & answers I print in this newsletter will also be put up on the web version of the newsletter with a link to your site if you want it. That's extra free traffic for your site as well as an incoming link to your site.

The products reviewed in this newsletter are often affiliate products, and as such, if you buy through my link, I may receive a commission.

The contents of this newsletter is copyright 2017 Andrew Williams. If you want to republish any of the articles, you must get permission from the author.

This newsletter disclaims all responsibility for the advertising copy or the product advertised. You cannot rely on the fact that the newsletter has examined the product or recommends or endorses the product, unless it clearly says that it has, when you make your decision whether or not to purchase the product or interact with the advertiser. You are advised to do your own investigation before buying.

#######################################################



Correos 4
38410 Los Realejos
Tenerife
Spain

To unsubscribe or change subscriber options visit:
http://www.aweber.com/z/r/?TIwszBxMtKyMjMxsTOyctEa0zCzs7IzMHIw=

Tuesday, January 24, 2017

How to Evaluate an SEO Company Using Google's Own Guidelines

12 questions to evaluate an SEO vendor's expertise, authority and trustworthiness

Hello friends,
 
I wanted to share with you my latest post How to Evaluate an SEO Company Using Google's Own Guidelines. Let me know what you think.
 
It goes without saying that customer trust must be earned. This is especially true for online businesses, where faceless websites ask for confidential information or dole out "professional" advice to anyone who searches for their keywords.

Search engines like Google and Bing work hard to evaluate the trustworthiness of the websites that appear in their search results because they want to keep their users happy. It turns out that people shopping for professional services online can follow similar guidelines in order to evaluate businesses before choosing to engage with them.

Using Google's own methods, you will learn:
  • How to assess an SEO company's reputation.
  • How to evaluate an SEO vendor's expertise and authority.
Plus, I provide you with 12 questions you can use right away to evaluate an SEO service provider. [click to continue]

Thanks and very best,
Bruce

Bruce Clay, Inc.
805-517-1900

Let's connect on social!
Bruce Clay, Inc., 2245 First Street, Suite 101, Simi Valley, CA 93065
Sent by bruce@bruceclay.com in collaboration with
Constant Contact

Tuesday, January 17, 2017

EzSEO Newsletter - Wordpress 4.7 Upgrade Problem?

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EzSEO Newsletter - Wordpress 4.7 Upgrade Problem?

http://ezseonews.com

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IMPORTANT: You are receiving this email because you 0pted in
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Hi Peter

Have you had problems upgrading your Wordpress website to version 4.7? It seems that a lot of people have, including myself. If it is the same problem that I was having, then the solution is fairly simple. I recorded a video to show you how to fix a broken Wordpress 4.7. upgrade. You can watch it here:

http://ezseonews.com/internet-marketing-tips/wordpress-4-7-upgrade-problem-easy-fix/

If it works for you, please let me know in the comments after the video. It is doesn't work, then let me know the error message in the comments and I'll see if I can help.

Cheers

Andy
http://ezseonews.com




#######################################################
If you enjoyed this newsletter, please recommend it to your friends. Also if you have any tips of your own, questions or comments, please leave a comment at the online version of this newsletter: http://ezseonews.com

Any tips or questions & answers I print in this newsletter will also be put up on the web version of the newsletter with a link to your site if you want it. That's extra free traffic for your site as well as an incoming link to your site.

The products reviewed in this newsletter are often affiliate products, and as such, if you buy through my link, I may receive a commission.

The contents of this newsletter is copyright 2017 Andrew Williams. If you want to republish any of the articles, you must get permission from the author.

This newsletter disclaims all responsibility for the advertising copy or the product advertised. You cannot rely on the fact that the newsletter has examined the product or recommends or endorses the product, unless it clearly says that it has, when you make your decision whether or not to purchase the product or interact with the advertiser. You are advised to do your own investigation before buying.

#######################################################



Correos 4
38410 Los Realejos
Tenerife
Spain

To unsubscribe or change subscriber options visit:
http://www.aweber.com/z/r/?TIwszBxMtKyMjMxsTOyctEa0zCxs7CxsrGw=