What is your brand identity and why does it matter to SEO?

Learn what brand identity is, its connection to SEO and how to develop one through brand research...

Hi friend,   New on the Bruce Clay Blog is What Is Your Brand Identity and Why Does It Matter to SEO?   A strong brand identity is important for many reasons, like: It represents your business values. It establishes how you interact with your audience (and how you are perceived by that audience). It provides guidelines on how to build an authoritative website. While it might be intangible (for the most part), brand identity is critical to the success of your business — and even to your position in the search results.   This article explains what a brand is and its connection to SEO, plus how you can develop an identity by conducting brand research.   Here you go: bit.ly/3XPZ5Vh   Best to you,   Bruce   Share our SEO insights! Know someone who would benefit from expert SEO tips, best practices and advice? Tell them to subscribe to the Bruce Clay Blog: https://bit.ly/BruceClayBlog   BruceClay.com, 100 W. High Street #1338, Moorpark, CA 93021, +1 (805) 517-1900, ext. 7008 Unsubscribe Manage preferences