Understanding Google's E-A-T is key to protecting your website quality
| | | | | Hi friends, My latest post on the Bruce Clay Blog is Complete Guide to the Fundamentals of Google's E-A-T. What does Google consider a "quality" website? Our best clues (besides our own experiences from the trenches of SEO) come from Google's published Search Quality Evaluators Guidelines. That's where we learn about Google's three pillars of quality, dubbed "E-A-T." In this mega-post, I break down what E-A-T is and how expertise, authority and trust are built. Here you go: https://bit.ly/2Vpd4mH Best to you, Bruce | | | | | | |
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