Search Engine Optimization: September 2014

Thursday, September 25, 2014

SEO Newsletter Vol 126: Have You Set Up Google Webmaster Tools and Analytics Yet?

SEO Newsletter | Vol 126 | September 25, 2014

This Month's News

Feature
Summing Up a Summer of Search Engine Shuffling for SMBs and DIY Marketers
Author: Virginia Nussey

Odds are good that maintenance and promotion of your website fall somewhere in the middle of your skill set, from expert to overseer. Even if you are hands off, it would do you good to know what's new and next in SEO. That way, you can make sure your web presence is capitalizing on opportunities. To that end, you'll find the latest SEO info from the last few months, and the search engine optimization tips it necessitates, in this article that covers:

The Google Quality Rating Guidelines, a resource that illuminates Google's quality assurance program for its search results. Here we shed light on new ways to understand how Google determines expertness, authority and trust.
Google's abandonment of authorship markup. Author photos and bylines next to search results are gone, and the 35% click-through rate increase those photos seemed to generate. Do you have authorship markup on your site? Find out what to do about authorship markup here.
A new minor ranking signal in HTTPS (secure encryption). But before you demand your webmaster secure your entire site, learn the costs and requirements of HTTPS.

Back to Basics
Getting Started with Google Webmaster Tools & Google Analytics
Author: Paula Allen

How well do you understand how your own site is performing? Many website owners know when their online business is up or down, but have only a vague sense of why. But it is possible to know specifics and have the kind of analytical data you need to make informed decisions that will improve your site's SEO and marketing strategy. No, it's not science fiction, nor is this a sales pitch. The tools you need are available — for free — from Google. If you're ready to stop flying blind through your website decisions, learn how to:

Install your own personal instrument panel! This article gives you the resources to set up Google Webmaster Tools and Analytics.
Understand what Google Webmaster Tools and Google Analytics are for and the data they give you.
Get started using these powerful free tools and know the reports to look for.

Bruce Clay, Inc. SEO Training in Europe

Unique opportunity for SEO Training in Italy and Switzerland in November! Get the details!

Peter, how do you SEO now?

September 25 2014

Peter,

How do you SEO now? It's the number
one question I get asked. The truth is,
I don't know how to make a bad page.

If you'd like to reach unconsciously
competent bliss in your SEO, grab
Google Best Practices Guide. Freshly
updated two weeks ago, it cages
penguins, pandas and all the gnarly
zoo animals. Plus its on sale now at
half price.

http://www.dynamicmedia.com/seo

Link not working? Type this into your
browser: www.dynamicmedia.com/seo

talk soon,

Michael

P. S.

Did you see my road map to success?
http://www.dynamicmedia.com/news/ims-234/

It's the exact same diagram and method
that I give to my paying customers. Most
of them have driven themselves to six or
more figures a year. Why not you?

If you want advice on how to set up your
own recurring revenue funnels. Ping me
(dynamic888) on Skype.

Michael W. Campbell, CEO
Dynamic Media Corporation
Copyright 2014 Dynamic Media Corporation
Terms: http://www.dynamicmedia.com/terms/
#663 - 4974 Kingsway Ave.
Burnaby BC Canada V5H 4M9

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