Absolute vs. relative URL linking: Which should you choose?

We weigh in on the the age-old debate of absolute URLs versus relative URLs in SEO, and which you should choose...

Hi friend,   This morning I posted Absolute vs. Relative URL Linking: What's the Big Deal, Anyway? on the Bruce Clay Blog.   There are different reasons why someone would choose to use absolute URLs over relative URLs when linking internally. But when it comes to SEO, one of them is a better choice.   In this article, we explain the differences between absolute and relative URLs, why people prefer one over the other, and ultimately weigh in on which is the way to go.   Here you go: bit.ly/49ITzJ2   Best to you,   Bruce   Helpful SEO tips and strategies to improve your website performance Tell a friend or colleague to subscribe to the Bruce Clay Blog: bit.ly/BruceClayBlog BruceClay.com, 100 W. High Street #1338, Moorpark, CA 93021, +1 (805) 517-1900, ext. 7008 Unsubscribe Manage preferences

Validate your SEO advice using Google’s recommendations

Having trouble getting your SEO recommendations implemented? Use Google's recommendations to validate them...

Hi friend,   Posted today on the Bruce Clay Blog is Validate Your SEO Advice Using Google's Recommendations.   As SEOs, it's our job to get everyone in the company on board with SEO as a strategic initiative. We have to prove that it really works.   One of the best ways to accomplish this is to demonstrate that search engines consider your strategies to be best practices. Use Google's recommendations to validate your own.    In this article, we gather common SEO best practices and tie them into Google's advice that can be found in its SEO Starter Guide. Follow these guidelines to build your case for SEO and show stakeholders that your recommendations are working. Once they understand how SEO impacts business growth, your ability to get things implemented goes way up.   Here you go: bit.ly/49z4On6   Best to you,   Bruce   Know someone who would benefit from expert SEO insights? Tell them to subscribe to the Bruce Clay Blog: bit.ly/BruceClayBlog BruceClay.com, 100 W. High Street #1338, Moorpark, CA 93021, +1 (805) 517-1900, ext. 7008 Unsubscribe Manage preferences

A primer on bounce rate and how to reduce it

Your bounce rate tells you how much traffic going to your site does not leave quickly. Here are some common FAQs about bounce rate...

Hi friend,   Just posted on the Bruce Clay Blog is What Is Bounce Rate? A Quick Primer.   Driving qualified traffic to your website is just the beginning — the real challenge is keeping them there long enough to convert.   Bounce rate is a metric that indicates how well (or not so well) your webpages retain users. A higher-than-normal bounce rate means you are wasting opportunity and money.    In this article, we dive into common FAQs about bounce rate and give you advice on how to improve it.   Here you go: bit.ly/3OGXTQP   Best to you,   Bruce   Know someone who would benefit from expert SEO insights? Tell them to subscribe to the Bruce Clay Blog: bit.ly/BruceClayBlog BruceClay.com, 100 W. High Street #1338, Moorpark, CA 93021, +1 (805) 517-1900, ext. 7008 Unsubscribe Manage preferences

Ecommerce SEO strategies to drive traffic and growth

Improve your online store's visibility and drive more conversions with these effective ecommerce SEO techniques...

Hi friend,   New on the Bruce Clay Blog you will learn What Is Ecommerce SEO?   Compared to other B2B counterparts, ecommerce websites have their own unique challenges to stay competitive. Fortunately, SEO is a strategy that benefits any website, and we can utilize it to address the specific needs of an ecommerce site.   In this article, we cover the basics of ecommerce SEO, why it's important and the top strategies that can improve your traffic and ranking. Following these tips will ensure people can find you AND that they stay on your site long enough to buy your product.   Here you go: bit.ly/492CGJo   Best to you,   Bruce   Need to improve your website traffic, ranking and revenue? Our SEO experts have the wisdom to help you get better results from your SEO campaign. Schedule a free consultation today. BruceClay.com, 100 W. High Street #1338, Moorpark, CA 93021, +1 (805) 517-1900, ext. 7008 Unsubscribe Manage preferences