Can SEO have guarantees?

This may be where we can draw the line ...

Hi friends, Today on the Bruce Clay Blog, I posted SEO: No Guarantees.  It is unethical for an SEO to guarantee No. 1 rankings -- though some do, and many fall for it. Here's why: https://bit.ly/2MCoYEm Best to you, Bruce BruceClay.com 2245 First St. #101  Simi Valley, CA 93065   +1 (805) 517-1900, ext. 7008 Unsubscribe from all future emails

Image search explained (in less than 5 minutes)

An untapped resource for visibility and traffic

Hi friends, On the Bruce Clay Blog, my latest post is A CMO's Guide to Google Image Search in Less Than 5 Minutes.  If you want another way to maximize your brand's visibility online, Google Images is a mostly untapped resource. With Google investing more and more into image search, now is the time to learn and seize the opportunity. Here you go: https://bit.ly/36ZAwuT Best to you, Bruce www.bruceclay.com 2245 First St. #101  Simi Valley, CA 93065   +1 (805) 517-1900, ext. 7008 Unsubscribe from all future emails

What are keywords, and are they still important?

An up-to-date look at keywords for today's marketer

Hi friends, On the Bruce Clay Blog, my latest post is What Are Keywords? Why Are Keywords Important to SEO? Keywords lay a foundation for SEO (and marketing as a whole). When you know how people search for your topics, you're able to ... write content ... plan webpages ... even structure your whole site ... for maximum results. Without some skill in keyword research, you're just going on hunches. Here's what you need to know about keywords: https://bit.ly/3d41Zh4 Best to you, Bruce www.bruceclay.com 2245 First St. #101  Simi Valley, CA 93065   +1 (805) 517-1900, ext. 7008 Unsubscribe from all future emails

3 strategies for dealing with zero-click SERPs

SEOs have to be good at adapting to change. The rise of zero-click search results takes some special strategy and skill ...

Hi friends, My latest post on the Bruce Clay Blog is How to Adapt SEO in a Zero-Click World.  Today, more than half of all searches result in zero clicks. And usually it's because the searcher's query is being answered right in Google. What's an SEO to do? I see 3 strategies that can help us adapt to a zero-click world and still drive traffic to our websites. Here they are: https://bit.ly/3dAUKxe Best to you, Bruce www.bruceclay.com 2245 First St. #101  Simi Valley, CA 93065   +1 (805) 517-1900, ext. 7008 Unsubscribe from all future emails