An Up-to-Date History of Notable Google Algorithm Updates

Here's the full list of Google updates, with our take on the impact of each and how to deal with algorithm hits on your site.

Hi friends, My new post on the Bruce Clay Blog is An Up-to-Date History of Notable Google Algorithm Updates.  Anyone doing search marketing has been affected by algorithm changes -- either up or down. This list is our take on ALL the notable Google algo updates, their impact, and how to deal with an algorithm hit. I hope you'll find it useful to pinpoint what was happening when your traffic shifted or be prepared for the next big shift. Here you go: https://bit.ly/2Wqncfh Best to you, Bruce www.bruceclay.com 2245 First St. #101  Simi Valley, CA 93065   +1 (805) 517-1900, ext. 7008 Unsubscribe from all future emails

Yoast SEO gaps and how to fill them

What other SEO plugin gives data like this and works side-by-side with Yoast, the clear favorite?

Hi friends, Today's post on the Bruce Clay Blog is Yoast SEO: Plug In the Gaps with Bruce Clay SEO WP.  For WordPress users, Yoast SEO is a clear favorite. We even recommend it. But its limitations led us to launch our own SEO plugin last year to fill the gaps left by other SEO plugins, including Yoast. It simply provides more data. Using Yoast SEO and our plugin together gives you better SEO insights and more functionality in WordPress. Here's how they compare: https://bit.ly/2WbV3Za Best to you, Bruce www.bruceclay.com 2245 First St. #101  Simi Valley, CA 93065   +1 (805) 517-1900, ext. 7008 Unsubscribe from all future emails

What is PPC? Why should you use it, and how?

If you're considering different ways to market your business, read this primer on PPC ...

Hi friends, Today on the Bruce Clay Blog, I posted What Is PPC? Why Should You Do PPC? How Do You Do It?.  Looking for more leads or customers, and wondering how to find them? PPC could be part of your solution. If you have questions about PPC -- what it is and how to do it effectively -- this article gives you solid and current answers. Here you go: https://bit.ly/3c1PsdA Best to you, Bruce www.bruceclay.com 2245 First St. #101  Simi Valley, CA 93065   +1 (805) 517-1900, ext. 7008 Unsubscribe from all future emails

How content creators can "upskill" quickly

Why not give content creators SEO guidance before, during and after the writing is done?

Hi friends, New on the Bruce Clay Blog is How Content Creators Can Upskill to Add More Value Right Now.  Content creators are often kept out of the loop. They don't see key SEO guidance during the creation process. And they don't get to see analytics on what worked and what didn't afterwards. If content creators COULD see this data, what added value they would bring -- both to their clients and to their own career skillset. It is possible! Here's how: https://bit.ly/3bUTF2L Best to you, Bruce www.bruceclay.com 2245 First St. #101  Simi Valley, CA 93065   +1 (805) 517-1900, ext. 7008 Unsubscribe from all future emails